We access millions of TVs across a wider range of content sources and deliver data the same day. By generating more comprehensive TV viewing data, our partners can gain a deeper and more accurate understanding of their audience.
Our data expands across millions of smart TVs and represents the largest single source of opt-in smart TV viewing data available to license in the U.S. market today. We continue to grow in the U.S. and globally on a daily basis.
Inscape gathers billions of data points in near real-time. Partners get access to data on an hourly basis. Not weeks or months.
from our devices.
Because we detect from the glass, we provide data from every port that is plugged in. Viewing data is received across all connected devices - cable boxes, set top boxes, DVRs, OTT devices, gaming consoles, over air broadcast, native TV and more.
Experience a more granular and comprehensive understanding of audience viewing and engagement across both content and advertising. Combining our data with other data feeds creates a powerful tool to find any audience.
Traditional Data Sources
Age: 18 - 35
Watched Sherlock from 9pm - 10pm
+ Third Party Sources
Watched Sherlock on BBC America from 9:07pm - 9:52pm
Lives in Midtown, NYC
Owns a car
Watched a tire commercial
Purchased tires online
|Traditional Data Sources||
+ Third Party Sources
|Age: 18 - 35||Age: 34|
from 9pm - 10pm
|Watched Sherlock on BBC America from
9:07pm - 9:52pm
|Lives in Midtown, NYC|
|Owns a car|
|Watched a tire commercial|
|Purchased tires online|
Get a deeper understanding of content trends to know where and how audiences view programming. Anticipate changes in the market and feel empowered with actionable insights.Learn More
Know what programming to play and when to run more relevant ad campaigns. Target viewers who watch similar shows and shape your programming to precise audiences.Learn More
Our ACR technology is device agnostic. By partnering with Inscape, any Smart TV manufacturer can unlock additional device value and create entirely new revenue models.Learn More
Inscape operates under an “opt-in” privacy regime and is an industry leader in privacy-compliant collection and use of Smart TV data.
From our partners
iSpot is the industry’s leading and most trusted source for real-time TV ad data. Our deep integration with Inscape data has enabled us to build powerful analytics around attention and conversion of TV ads.Sean Muller, CEO, iSpot
This data not only gives broadcasters more accurate timely data, it also lays the groundwork for the growth of programmatic and addressable advertising, creating better experiences for consumers, at scale.Stefan Maris, SVP Product Strategy, Sorenson Media
We are now able to determine the true value of each ad unit within each campaign as well as the value of each audience segment across TV and mobile, tablet, and desktop.Jeff White, CEO, Media Analytics
Article Mar. 13, 2019
TV’s Biggest Media Companies Team Up to Create an Addressable Advertising StandardRead More
Fox News Channel
Special Report With Bret Baier
SportsCenter With Scott Van Pelt
Let It Snow